ABOUT THIS CAMPAIGN
Filter it Out is a public education campaign to inform consumers about the significant problem of counterfeit and deceptively labeled water filters for refrigerators. The campaign is led by the Association of Home Appliance Manufacturers (AHAM), a not-for-profit trade association representing manufacturers of major, portable and floor care home appliances and suppliers to the industry. As a leading voice for the home appliance industry in the U.S. and Canada, AHAM provides important information on the proper use and care of home appliances to consumers and a forum for action in public policy and business for manufacturers.